Sales psychology – why it’s better to be rejected than ignored
Conventional wisdom tells us that when approaching a prospect we should tiptoe carefully so we don’t put our prospect off or get...
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Sep 28, 20151 min read
Inflated sales forecasts? It’s all in the mind
SAP recently published the results of their survey of the top challenges facing teams selling cloud-based services. Straight in at number...
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May 25, 20151 min read
Why being ignored in sales is worse than being rejected: what the latest science tells us.
“Build a better mousetrap and the world will beat a path to your door,” runs an expression attributed to nineteenth century American...
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